Paul Byrne is a startup founder and developer of technology for startups, particularly in the SaaS area. His career began in Europe with a German mid-market consumer electronics company after graduating from SDA Bocconi in Milan, Italy with an MBA in 1991. After that Paul worked in large corporations including PepsiCo and Publicis in a marketing capacity and became CMO of The Smart Circle. In 2009 Paul left to form Razoyo which began as an online merchant but grew to provide consulting and software development to hundreds of merchants. Razoyo now focuses on developing SaaS applications and custom enterprise solutions.